Catalog 2010-2011, Final Edition 
    
    Jan 02, 2025  
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Catalog 2010-2011, Final Edition [ARCHIVED CATALOG]

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MAR 240 - International Marketing

Credits: 3
Enables the student to explore the international marketing for U.S. products, and to explore the increasing competitive international environment and recent changes in the environment that have challenged U.S. business. The course is designed to make the reader an “informed observer” of the global market place as well as enabling him/her to develop skills to make marketing decisions in a global context. Three credits.


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